NudgeLink vs Expandi
LinkedIn and email automation with smart sequences and image/GIF personalization.
Prices checked 9 October 2026 · Expandi details from their pricing page and website
The short version
- Expandi Business costs $99 per seat per month ($79 billed annually); agencies with 10+ seats get custom pricing.
- NudgeLink costs $139/month for any number of LinkedIn accounts on the Scale plan, sharing one monthly pool of about 688 people.
- Expandi has more sequence logic, image/GIF personalization and white-label for agencies; NudgeLink focuses on scoring leads and writing each message from the person’s own profile.
Side by side
Monthly list prices. Annual billing is cheaper on most tools. NudgeLink is one of the two products compared here, so check Expandi's site for anything that matters to you.
- Pricing model
- NudgeLinkFlat monthly plan with a credit allowance. Any number of LinkedIn accounts on every plan; they share the plan’s monthly credits.
- ExpandiPer seat. Agency plan (10+ seats) is custom-priced.
- 1 LinkedIn account
- NudgeLink$55/month (Starter)
- Expandi$99/month ($79 on annual billing)
- 6 LinkedIn accounts
- NudgeLink$139/month (Scale): no fee per account, but all six share 22,000 credits a month (~688 people, about $0.20 each); each account keeps its own daily pace
- Expandi$594/month on monthly billing (6 × $99)
- Finding the right leads
- NudgeLinkBuilt-in discovery: describe your ideal customer, and every profile gets a 0–100 fit score with a written reason before anyone is contacted.
- Expandi11 campaign types; sequences with 10 actions and 10 conditions based on prospect behaviour.
- Message writing
- NudgeLinkEach message written for one person from their profile, posts and activity. Learns your voice from your edits. Writes in a language you and the lead share.
- ExpandiPersonalized videos, images and GIFs via Sendspark and Hyperize. AI assistant (MCP) in private beta.
- NudgeLinkTwo emails per lead from your own Gmail, Outlook or IMAP mailbox, alongside LinkedIn (Growth: 1 mailbox, Scale: 3). A reply on either channel stops both. No paid email finder: it uses addresses from the profile, your lists or HubSpot.
- ExpandiConnect any email provider for follow-ups, with email performance tracking.
- Replies
- NudgeLinkReplies sorted into interested, question and not now; a no stops the sequence, and autoreplies and spam are set aside.
- ExpandiSmart inbox with labels and tags; campaign analytics.
- Account safety
- NudgeLink4-week warm-up per account, sending only in each account’s own sending hours (08:00–20:00 on weekdays by default, adjustable), auto-pause on a captcha or LinkedIn warning.
- ExpandiDedicated country-based IP per account, automatic warm-up, fine-tuned daily limit ranges.
- CRM & integrations
- NudgeLinkHubSpot sync on every paid plan: contacts, companies, a note per message and reply, deals and email opt-outs. Connects to Claude, ChatGPT and other AI assistants (MCP). Signed webhooks for replies, new leads and finished sequences (works with Zapier, Make and n8n). No public API.
- ExpandiNative CRM integrations and webhooks.
- Agency features
- NudgeLinkAny number of accounts under one plan, sharing its monthly credits. No white-label.
- ExpandiMulti-account workspaces, roles and permissions, client dashboards, white-label.
Pick Expandi if…
- You need white-label to resell outreach under your own brand.
- You want complex branching sequences or image/GIF personalization.
- You need native CRM integrations beyond HubSpot today.
Pick NudgeLink if…
- You run several accounts and don’t want to pay $99 for each one.
- You want leads found and scored against your ideal customer inside the tool.
- You want messages written from each person’s posts and activity, in their language, with your approval first.
Questions
Is NudgeLink cheaper than Expandi?
From two accounts up, typically yes. Expandi Business is $99 per seat per month (or $79 on annual billing); NudgeLink's Scale plan is $139/month for any number of accounts, sharing one monthly pool of about 688 people, priced by usage. For one account, NudgeLink Starter is $55/month.
Does NudgeLink offer white-label for agencies?
No. Expandi offers white-label and client dashboards. NudgeLink lets an agency connect any number of client accounts under one plan (they share its monthly credits), but without its own branding.
How do the two handle account safety?
Expandi advertises a dedicated country-based IP per account, automatic warm-up and daily limit ranges. NudgeLink warms each account up over four weeks, sends only in each account’s sending hours (08:00–20:00 on weekdays by default, adjustable per account), and pauses the account automatically on a captcha or LinkedIn warning.
Try it on your own leads
Start with 1,000 free credits, no card. Read the messages NudgeLink writes for your leads before anything is sent.
Expandi compared with other tools
Other comparisons: NudgeLink vs HeyReach · NudgeLink vs Dripify · NudgeLink vs Waalaxy · NudgeLink vs Valley · NudgeLink vs Skylead · NudgeLink vs lemlist · NudgeLink vs Prosp · NudgeLink vs Ghost · NudgeLink vs Chattie · Per-seat vs usage pricing, explained